However, if you want to drive traffic to a particular page, you could conceivably add the promo link and then include 'link in bio' language in your Instagram Story to direct people there. In many cases, this real estate is best used to list the homepage of your website. Instagram also allows you to drop a link in your profile bio. Directing your audience to the link in your bio.

This will allow you to get some level of click-through from your Story. While Stories get more attention than IGTV videos, one tactic you can use is creating a Story that promotes the IGTV video with your link. Unlike regular Instagram posts and Stories, however, IGTV allows you to add clickable links to the video description. IGTV (Instagram TV) is an app that allows you to create Instagram videos with a minimum length of 1 minute and a maximum length of 15 minutes (via mobile) or 60 minutes (via web). Directing your audience to an IGTV video. If you want to promote products off of the platform, you may have to get a little creative to do it.

How to Add a Link to Instagram If You Don't Have 10K Followers

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